# **📰 What Are Media Rooms?**

Media Rooms are branded press portals that display your published content in a professional and SEO-optimized format. This capability offers three tiers, each with different levels of control, branding, and publishing power, and is accessed through Authority Building > PR Distribution in your Search Atlas dashboard.

Media Rooms are a Signal Genesys feature — the press release distribution platform Search Atlas acquired, which has its own login and dashboard. When you set up Media Rooms through Search Atlas's Authority Building > PR Distribution area, you're using this same underlying Signal Genesys capability; Search Atlas does not offer a separate, independent Media Rooms feature outside of Signal Genesys.

# **🏆 Why Set Up All 3 Media Room Tiers?**

Enabling all three tiers maximizes your brand's visibility across search engines and helps build authority by distributing your content across multiple domains.

- **Tier 1:** your default media room hosted on our platform domain
- **Tier 2:** a co-branded media room hosted on a subdomain of your business (e.g., media.yourwebsite.com)
- **Tier 3:** a fully white-labeled media room with advanced branding, hosted directly on your own custom domain

# **📋 Benefits of Setting Up All Three**

- **Tier 1** – hosting: platform domain. SEO value: moderate. Branding: limited. Best for: quick launch.
- **Tier 2** – hosting: co-branded subdomain. SEO value: high. Branding: medium. Best for: enhanced authority.
- **Tier 3** – hosting: white-labeled domain. SEO value: maximum. Branding: full control. Best for: ultimate customization.

# **🎥 Watch the Setup Tutorial**

Watch this video tutorial to understand the key differences between Tier 1, Tier 2, and Tier 3, why Tier 2 and 3 provide increased SEO and brand value, and how to set up DNS records for Tier 3.

[Watch the Tutorial on YouTube](https://youtu.be/z99p30NcA_Y)

# **💬 Need Help?**

Want the bigger picture on how Signal Genesys and Search Atlas relate? See [What Is Signal Genesys, and How Is It Different from Search Atlas's Own Press Release Feature?](https://intercom.help/signalgenesys/en/articles/16181376-what-is-signal-genesys-and-how-is-it-different-from-search-atlas-s-own-press-release-feature)

If you need further assistance, open the chat widget in the bottom-right corner of the platform and type **human teammate** to be connected with a member of our team.